Federal Trademark Registration: for interstate commerce, this is the only one that matters

A federal trademark registration is the legal way you can protect one of your most valuable assets in your company. This will protect what is associated with your products and your company as a whole. It would be looked at like this. If you allowed a third party to steal your logo or trademark just because you did not or forgot to file it with the US Patent and Trademark Office, what else did you forget. Your customers would begin to worry about the quality of your product.

Another casualty is that investors will begin to worry about the leadership of the company if the registration of your trademark is postponed or put off for any reason and another company files for it. If the company is a publicly held company, the fall out could be disastrous for the company as a whole. The board could remove the management of the company. One thing that is for sure to happen is the stock of the company will lose some, if not all, of its value.

There is no reason for this to happen to any company. The price of filing for a trademark is less than $500. This is one of the most cost effective items a company can purchase.

All of the required information to file for a trademark is available online and accessible 24/7. A federal trademark registration is so easy that it can be competed in less than an hour and a half. But failure to do this simple task could cost the company its future.